Most of us think about the flows of energy and materials associated with printing the way fish think about water. In other words; not. This is despite the fact that large organizations typically spend between 5% and 35% of every dollar spent (exclusive of labor) on paper and printing. That printing is done on paper made from the trees in the forests that seem to be on a fast track to disappearing. As a result, we are pushed, bullied and made guilty over using paper. It’s gone as far as seeing clients apologize in advance because they want to make some prints, thinking SGTH is opposed to it. And that will they get frowned upon.
Additional links on this are: http://www.sustainablecommunication.org/media/showcase/don-carli-on-marketplace-morning-report